The Beauty Of Giving
CEW Honors Shiseido’s Heidi Manheimer
The Cosmetic Executive Women (CEW) Foundation hosted its annual Beauty of Giving luncheon at Manhattan’s Waldorf=Astoria on December 10, honoring Shiseido and its Chief Executive Officer, Heidi Manheimer. The luncheon recognized Shiseido’s esteemed commitment to CEW’s landmark initiative Cancer and Careers, a comprehensive resource for women balancing their diagnosis with their careers. The organization provides a range of community outreach programming that includes monthly support groups, interactive online career coaching and resources for companies and co-workers. Last year, 180,000 employees with cancer benefited from the program, helping to restore hope, beauty and control to their lives.
Shiseido has been a supporter of Cancer and Careers since its inception in 2001, through both programming and fundraising efforts. In 2010, Shiseido partnered with Cancer and Careers to create the “Beauty of Caring” event series, gathering Shiseido executives and beauty experts to provide all-encompassing resources, which include wellness and beauty workshops, necessary makeup and tools as well as career assistance. Additionally, for the past four years, the company has conducted a marketing program during Breast Cancer Awareness Month, donating $5 to Cancer and Careers for every piece of specially marked Shiseido product sold.
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| Shiseido’s Shoji Takahashi, Heidi Manheimer and Kimie Iwata with Carlotta Jacobson of CEW | IMs. Jacobson and CEW Foundation’s Kate Sweeney (2nd r.) with Self’s Laura McEwen, Ms. Manheimer and P&G’s Gina Drosos | Coty’s Ruth Sutcliffe and Teri Siegel (r.), Claudia Poccia of Avon/mark. and Stefano Curti of Johnson & Johnson |
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| Givaudan’s Karen Flinn and Cos Policastro with Sean John Fragrances’ Diana Espino-Gitlin (c.) | Robertet’s Lorene Broc with Beauty Fashion’s George Ledes and Caroline Pieper-Vogt of Fusion Brands | CHANEL’s Joyce Green, Cheryl Dixon and Christine Dagousset |
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| Mr. Takahashi with Lord & Taylor’s Barbara Zinn-Moore and Ms. Manheimer | Meredith’s Dorene Bair with Brent Miller and Charlene Sawyers of P&G |
L’Oréal Paris’ Karen Fondu with Jill Scalamandre of Chrysallis and Ms. Pieper-Vogt |
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| Shiseido’s Jadzia Tirsch with Lori Monaco, Diane Nicholson and Judi Sone of NPD Group |
Beauty Avenue’s Benedicte Bron with Jerry Vittoria of Firmenich, Ann Gottlieb of Ann Gottlieb Associates and Lori Singer of Coty Prestige | Batallure Beauty’s Sandy Cataldo and Sam Ghusson with Jill Granoff of Kenneth Cole |
Beginning the event, CEW’s President, Carlotta Jacobson recognized the significant effort Shiseido has made within the Cancer and Careers foundation and praised Ms. Manheimer for being “smart, pragmatic and focused.” Chairwoman of the CEW Foundation and President of Global Personal Beauty for P&G Gina Drosos introduced Ms. Manheimer and commended her commitment and drive within the organization. As Ms. Manheimer accepted her honor, she discussed Shiseido’s longtime dedication to programs that provide aid to women bettering themselves through education and empowerment and was pleased that her company’s products and resources were used to contribute to those in need.
The event, which included a live auction, brought the beauty industry together and in total, raised $696,375 to benefit the foundation. Since Cancer and Careers’ establishment, CEW, along with its partners in the beauty industry, has raised over $10 million for the program. BF











