BEAUTY INDUSTRY GATHERS AT PCPC ANNUAL MEETING
The Personal Care Products Council (PCPC) is holding its Annual Meeting from February 25 to 27 at the Breakers in Palm Beach, Florida. Industry leaders from the US and abroad will participate in PCPC’s ImagiNation programs.
Members will be briefed by PCPC’s Board Chair, Chairman, President & CEO of Elizabeth Arden and PCPC’s President & CEO on the current issues facing the industry and plans for 2013.
“This year, we will kick off the Annual Meeting with an informative General Session,” Ms. Westin shared. “We are thrilled to have, Co-author of Freakonomics and SuperFreakonomics as our keynote speaker. Attendees also will hear from of Google and of Facebook about exciting online opportunities and social media engagement with customers.”
“For the second consecutive year, we are bringing together representatives from international trade associations for our Global Collaboration Forum on February 26,” she explained. “The forum is open to all attendees and promises an exciting and fruitful dialogue about developing principles for global and regulatory alignment. We recognize the importance of collaboration with our colleagues around the world and value their assistance in advancing harmonized industry regulations. The group will be addressed by, CEO of Interel, an international consulting firm.”
Ms. Westin noted that “the Policy Summit on Wednesday, February 27, will bring together Council members and other attendees from R&D, science, government affairs, communications, legal, international regulatory affairs and industry suppliers. They will hear from Washington insiders about the 2012 elections and what the results mean for industry, the states, Congress and the Administration, as well as the Council’s legislative priorities for 2013. We anticipate a dynamic, informative and productive meeting.”
“One of my top priorities as Chairman of PCPC is to promote global collaboration and to move activity forward on international regulatory harmonization,” Mr. Beattie affirmed. “Our ability to reapply what works in one region to another and drive regulation based on sound science would provide a platform for even stronger global growth. To achieve this, international associations must work together.”
“Cosmetic companies provide today’s consumers with some of the most dynamic and innovative products on the market,” said Elizabeth Arden’s, Vice President, Fragrance Innovation and Chair of the PCPC Annual Meeting Planning Committee. “This year’s Annual Meeting theme, ImagiNation demonstrates that there are no limits to our industry’s creativity or passion.”